Friday, 20 January 2012

Ideas for our magazine advert

With regards to the creation of our digipak, some of the ideas we originally thought of didn’t get used for the finalised digipak. This however made the idea process of creating a magazine advert much easier as we already had some creative ideas.
At first, we decided that the idea of the band as a whole stand evenly in a line with the lead member standing forward to empathise his importance and to also connote that he was once not in the band. We also would have them stand on a train track which creates an authentic urban background. However when we observed this picture in greater detail, concerns was raised as to where we would be able to fit all of the information and advertisement reviews. This led us to discard the image as a whole and perhaps base our image on a similar version to one of the digiapk images.


This image worked well because there is a clear meaning as to why the characters are all stood together and that is because they are coming together as one to create a band. I felt that the angle of the image worked well and also the location of the train tracks which gave the image more depth of field. The character in the middle has his head down to portray his suffering and loneliness which relates to the lyrics of where is the love.
After looking at this picture we decided to use the image from our digipak from the inside of it.


We decided to choose the inside cover of our digipak, except add some creative effects to set the two images apart so that the audience can gain a clear insight into which advertisement is which. We wanted to create a large amount of thinking space when creating the inside cover of our digipak and this allowed the image to have a lot of space to indicate reflection and room to breathe so that the focus is purely on the artist and nothing else. Because of the large amount of space we thought it would be the easiest image to fit as much information that we wanted.


We uploaded the image onto Adobe Photoshop to get a general perspective on how it would look in terms of composition and where to place all of the advertisement information. 
The image worked well in terms of the angle and depth of field within the image. I felt that the position of the band members worked well and there is a clear emphasise as to who these characters are and that they are all together as one to overcome the problems they face in everyday life. I also felt that the colours worked well together for example the costumes that the artists are wearing work well with the rest of the image.

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